Fintech, or financial technology, is a rapidly growing industry that uses technology to improve financial services. Fintech companies range from startups to established companies, and they provide a variety of services, including payments, lending, investing, and more. It is likely that you have been using a fintech tool without even recognizing it as such; if you’ve logged into your bank account using a mobile app, or used PayPal, those are examples of FinTech services.
Unlike these services that correlate directly with consumers universally, Traydstream has created a one-of-a-kind financial service that caters specifically to the trade finance industry. What does this mean? We have pioneered and engineered a product that is the first of its kind – a machine learning platform that digitises and streamlines processes that are integral to the trade finance industry.
The State of FinTechs in 2021
In 2021, Fintech was booming; the industry has seen tremendous growth in recent years, and that growth continued through 2021. There are a number of factors driving this growth, including the increasing use of mobile devices, the rise of digital banking, and the growing popularity of alternative financial services. Additionally, the role that COVID-19 has played in the need for remote processes spurned a lot of growth in digital finance.
With particular regard to Traydstream, our 2021 experience has been very positive as we worked closely through a consultative approach with select clients to ensure our solution met their real world changing ways of working and key requirements for teams now working remotely globally.
Capital Raising for FinTechs
The rising popularity (read: necessity) of fintechs is undeniable. As more people are remotely accessing their information and conducting their business remotely, fintechs work to maintain what is the new status-quo. That being said, even though fintechs are definitely here to stay, the novelty and constant change to these platforms pose their own specific challenges.
One of the biggest hurdles that fintech companies face is raising capital. This can be difficult for startups, as they often lack the track record and revenue to attract investors. Established companies may have an easier time raising capital, but they still face challenges, such as the need to continually innovate to stay ahead of the competition.
Traydstream has been around the block since 2016, well before there were similar products on the market. Being ahead of the curve has worked for us, and while financing can prove to be difficult, in our case, we have been lucky to find that the investors, partners, and customers have kept us in a healthy position. Our product and our team is growing to further enhance our offerings, and as we expand, we forecast that capital will continue to come our way.
The opportunities for FinTechs in 2022
Fintech companies will continue to have plenty of opportunities for growth in 2022. The increasing use and reliance on technology will provide new opportunities for companies that provide digitized financial services. The outlook for fintechs on the whole is positive. The industry is expected to continue to grow at a rapid pace, and new opportunities will arise as the use of mobile devices and digital banking increases.
We are continuing to leverage our international teams and connections such that we continue to build mutually beneficial partnerships to propel us further into the future. You should certainly watch this space with bated breath. Traydstream is here to stay, and we work extremely hard to ensure that the quality of service to our customers is exemplary.